Rippling +

Affinity

Automate Affinity CRM access provisioning from Rippling so relationship intelligence stays with your active team and departing employees lose access immediately.

What the Rippling +

Affinity

 Integration Does

The Rippling–Affinity integration automates user lifecycle management for Affinity's relationship intelligence CRM. BD, investor relations, and executive team members are provisioned into Affinity on hire based on their Rippling role, and deprovisioned automatically at offboarding — protecting sensitive relationship data and deal intelligence from former employees.

Affinity is widely used in venture capital, private equity, investment banking, and professional services firms where relationship data is a core business asset. Connecting it to Rippling ensures access to that asset is governed by the same source of truth as the rest of the application stack.

What Mid-Market Teams Get Wrong

Firms using Affinity frequently manage access manually through the platform's admin panel, meaning offboarding is delayed and departing employees retain access to relationship data and deal pipeline views for days or weeks after leaving. Because Affinity holds proprietary relationship intelligence, this is a high-sensitivity gap that automated deprovisioning closes immediately.

How thePeopleStack Configures This

thePeopleStack configures Rippling provisioning rules for Affinity scoped to relationship-facing roles — BD, investments, partnerships, and executive functions. We test the deprovisioning trigger against a sample termination to confirm immediate access removal before go-live.

USA & Canadian Operations Note

Affinity integrations for thePeopleStack's Rippling clients are structured around US relationship intelligence and BD workflows.

Canadian and cross-border operations: for Canadian BD or investment staff, Affinity provisioning follows the same Rippling-driven lifecycle rules as US team members.

FAQs

What is Affinity used for?

Affinity is a relationship intelligence CRM that automatically captures communications and surfaces relationship strength signals across an organization's network. It is widely used in VC, PE, investment banking, and professional services for deal sourcing and relationship management.

Does Affinity support SSO with Rippling?

Affinity supports SAML SSO, and Rippling can serve as the identity provider, tying Affinity access to active employment status.

Why is deprovisioning especially sensitive for Affinity?

Affinity holds relationship maps, deal pipeline data, and communication history that represent proprietary firm intelligence. A departing team member with active Affinity access can view or export this data until access is revoked — making immediate automated deprovisioning a critical control.

Can Rippling control Affinity permission levels?

Yes. Rippling's job title or department fields can map to Affinity permission tiers, ensuring analysts, associates, and partners receive role-appropriate access rather than uniform admin access.

How long does configuration take?

Standard SSO and provisioning setup takes 1–2 hours.

Ready to Connect Rippling with

Affinity

We implement and configure Rippling integrations for mid-market teams across North America. Most integration setups are completed within a single implementation engagement.

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